Beauty

Tweet 💼 The Luxury Illusion: The Truth Behind Hermès and “Made in France” Luxury. Prestige. French craftsmanship. That’s the illusion Hermès—and many luxury giants—have been selling for decades. But what if the $20,000 handbag you proudly carry was made in the same factory as a $400 dupe from China? Strap in, because what you’re about to read will flip the …

Tweet The $38,000 Illusion Let’s start with a simple question: What’s the real cost of that $38,000 Hermès Birkin bag? Spoiler alert — it’s not what you think. Directly out of the factory, the total cost to produce that bag? Around $1,400. So where’s the rest of that price coming from? Branding. Marketing. Perception. Over 90% of the price is …